Taking Your Business to the Next Level
You have been in business a number of years, and your know it well. Now you are ready to meet new objectives by selling online, or if you are already selling online, by making changes that will enable you to bring to life the way you want your business to work.
As your business develops over time, your goals and challenges change. You are impacted by changes in the marketplace, new technology, evolving customer needs, and plain old experience. You have learned much about your business since you first began — how to make things work better, more economically, and more effectively. Now it is time to change how you sell online and to put into motion the insights you have gained.
We can help you take your business to the next level. Together we will get to the heart of the changes you want to see and implement a strategy that will bring about specific improvements. The more specific the goals, the more specific the strategies. We might work together on introducing or promoting specific products and services, reaching new markets or expanding current ones, re-creating your company image, making it easier for your customers to buy, or streamlining your ordering and fulfillment processes.
Once changes have been implemented to your marketplace, we can teach you how to operate it going forward, or if you like, we can continue to make it work for you while you focus your efforts elsewhere.
Pricing for studying your business in-depth and identifying a strategy based upon your goals begins at $1950. From there, we will recommend alternatives for moving forward considering everything we have learned, your concerns, and your vision.
What's the Plan?
We may engage in some or all of these activities in order to achieve success in taking your business to the next level. Some items may be performed simultaneously:
- We get started.
- We listen to the vision you have for your business.
- We discuss the specific objectives you have for changes in your online marketplace, in the way your ordering and fulfillment process works from beginning to end, and in the way your online and offline resources interact.
- We discuss the current difficulties that you would like to overcome.
- Together we pinpoint requirements by reviewing and answering the questions in the Par Avance Marketplace Plan for Expanding Businesses.
- We model your products and customers, and your ordering, fulfillment, and support procedures.
- We recommend alternatives for achieving your goals.
- Together we create a strategy and schedule, allocate a budget, and identify measurements and benchmarks.
- If we are helping you with changes to your branding and site design, we begin these activities.
- We evaluate your hosting needs and prepare or upgrade your web operating platform.
- We review your merchant and gateway accounts for possible cost savings
- We review the status of domain name(s) and digital certificate(s).
- We install all necessary hardware and software, and administer the marketplace system.
- We configure the marketplace and administer or import product and customer information (if desired).
- We develop any additional features, interfaces, or integration items required.
- We coordinate and administer marketplace promotions to coincide with online and off-line communications, promotions and offers.
- Together we test the marketplace, verify data, and run through end-to-end procedures for your business.
- We baseline measurements and search engine information.
- We make changes needed to improve search engine positioning, and to increase traffic to your marketplace
- When our tasks are complete, we turn up the new marketplace.
- We monitor customer behavior and investment effectiveness, and we measure progress towards achieving our goals.
Next, depending upon your project stage or specific needs, we will focus on one or more of the following areas: